PTCL Ufone Win Effective Marketer of the Year 8 More at Effie Awards 2026
PTCL & Ufone crowned ‘Effective
Marketer of the Year’ in addition to 8 honors at Effie Awards 2026
Islamabad – April 27, 2026: Pakistan’s leading telecommunication and digital
services providers, PTCL & Ufone, emerged as the biggest winners at the
prestigious Effie Awards Pakistan 2026, securing eight awards, including three
Gold, two Silver, and three Bronze accolades.
PTCL & Ufone also received the coveted ‘Effective
Marketer of the Year 2025–26’ title, awarded to the top-performing marketing
organization across industries. Recognized globally as one of the most credible
benchmarks of marketing effectiveness, the Effie Awards celebrate ideas that
deliver measurable business results and are rigorously judged on strategy,
execution, and impact. This recognition reinforces PTCL & Ufone’s
leadership in creating campaigns that drive results while building strong
connections with audiences nationwide.
A key highlight this year came in the Internet & Telecom
category, where PTCL & Ufone secured both Gold and Silver awards. Ufone’s
flagship “Data Bohhaaat Hai” campaign won Gold, while its “Babar’s Phone Lost”
execution also earned Gold in Social Media (Services), along with Silver for
its “Sohni Mahiwal” campaign.
Additional honors included Gold in Passion for Pakistan for
“Hockey Hai Pakistan Ki Shaan,” Silver in Positive Change – Social Good
(Brands) for “Dil Se Ba-Ikhtiar,” Bronze in Seasonal Marketing for UPaisa,
Bronze in Brand Integration & Entertainment Partnership for Peshawar Zalmi
x Ufone, and Bronze in Corporate Reputation for “Dil Se”- PTCL & Ufone
Social Impact platform.
These achievements reflect PTCL & Ufone’s ability to
combine creativity, cultural relevance, and purposeful storytelling to deliver meaningful
outcomes. From humor-led digital engagement and modern storytelling to
celebrating national pride, empowering women entrepreneurs, strengthening
strategic partnerships, and advancing social inclusion, each campaign showcased
the commitment by PTCL & Ufone in building a brand that create lasting
value for customers and communities alike.
PTCL & Ufone crowned ‘Effective Marketer of the Year’ in addition to 8 honors at Effie Awards 2026
The Official Method of Submitting a Review of a Banned WhatsApp Account
PTCL & Ufone crowned ‘Effective Marketer of the Year’ in addition to 8 honors at Effie Awards 2026
PTCL Ufone Win Effective Marketer of the Year 8 More at Effie Awards 2026

PTCL Ufone Win Effective Marketer of the Year 8 More at Effie Awards 2026
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Spanning telecom services, digital platforms, sports,
culture, and purpose-led initiatives, the wins demonstrate PTCL & Ufone’s holistic
approach to marketing where commercial success and societal impact go hand in
hand.

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