Dubai: The Roads and Transport authority in Dubai has reiterated the city’s obsession with Luxury And Elitism, As Plate Number BB12, which is distinct and special, fetched a record-breaking AED 9.66 million in the 120th open number plate auction of the Road and Transport authority.

 

The high-profile auction not only drew top bidders in the region but also established a new record in auctions conducted by RTA. The auction recorded a total revenue of AED 109.03 million, the highest number plate auction ever in RTA's history, as reported by official statistics.

 










A new car number plate has been traditionally and conventionally a status symbol in Dubai. The bidding price for BB12 is a reflection of the demand for exclusive number plates, and such numbers tend to stand out clearly.

 

Heavy Competition for Elite Plates

The auction witnessed fierce competition for various other premium plates too. The plate AA25 was sold for AED 8.04 million, and the plate BB30 Was Sold For AED 6.74 Million. Another Major Sale Included The Purchase Of The Plate CC100 For AED 4.21 Million.

 

A total of 90 exclusive number plates, ranging from two-digit to five-digit numbers, were available under various plate numbers. According to the RTA, the entire number plate auctioning process was done with total transparency, allowing all participants equal opportunities through a regulated bidding system.

 

A Growing Market for Prestige Assets

It is believed that the number plate sale events in Dubai are gaining more and more popularity as a result of its flourishing luxury lifestyle and as more value is attached to personal assets. Over the years, RTA sale events have managed to capture a global attention as a luxury plate is considered both a lifestyle and an investment.

 

"The success of the 120th auction also underscores Dubai's worldwide reputation as a hub where innovation, luxury, and exclusiveness come together, not only through its cars but also through its car plates," Maussheh was quoted as saying. "The Dubai experience

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